Unilever Bangladesh Limited (UBL) has pledged BDT 200 million to help the nation in its fight against COVID – 19. The commitment includes wide-ranging measures such as product donations, creating awareness, improving health infrastructure, protecting its people and livelihoods of those who work across the value chain such as extended Distribution and Supply Chain.
Ever since the outbreak, UBL has been donating hygiene and household products such as Lifebuoys soaps, Surf excel and Wheel detergents, Domex cleaners in order to protect the communities against Coronavirus. So far, UBL has donated products worth BDT 10 million and will continue its contribution by partnering several organisations in order to reach out to the people who are in need.
In January 2020, Lifebuoy became the first brand in Bangladesh to raise awareness on Novel Coronavirus and Unilever assigned BDT 50 million to create mass media content on prevention of the virus.
Unilever will also donate a sum of BDT 10 million to support and upgrade health care facilities. Besides, UBL employees also have committed minimum one day of salary and company is matching the contribution equally to create a fund for people in need. Kedar Lele, CEO and Managing Director of UBL said, “In this challenging time, we are committed to protect livelihoods of our people.
It is our responsibility to reach out to as many people as possible and help them in their fight against the virus. Considering the scale of the challenge and in order to address it at multiple levels, we are collaborating with the government, health institutions, implementation partners and civil society.”
