Supplement, Wheelers

Tata Motors launches Tata Yodha in Bangladesh

Published : 19 May 2024 09:22 PM

Tata Motors, in collaboration with its distributor Nitol Motors Ltd., has launched the Tata Yodha in Bangladesh on Sunday.

Engineered for profitability, the Yodha promises high performance, efficiency, and ruggedness. With a payload of 1.5 tonnes, it caters to various business needs including agriculture and dairy. The Yodha boasts high fuel efficiency and low total cost of ownership. Available in a 4x2 configuration with a deck length of 8.4 ft (customized option of 9.2 ft in Bangladesh), it's powered by a 3.0-liter diesel engine.

Anurag Mehrotra, Head - International Business, Tata Motors Commercial Vehicles, “The launch of the Tata Yodha in Bangladesh marks a key milestone in Tata Motors’ continued expansion in the market. As the leading commercial vehicle brand in Bangladesh, we have a deep understanding of evolving customer preferences and remain committed to addressing them through the introduction of advanced mobility solutions. Designed to fulfil the demands of our customers who seek lower total cost of ownership and superior vehicle performance for higher profits, the Tata Yodha is a valuable addition in the pick-up segment.”