Tapping potential of jute

Time to diversify products, expand export market


It is encouraging to note that the export earnings from the jute and jute goods witnessed a healthy growth during the July-May period in the current fiscal year despite the ongoing worldwide shutdown due to the Covid-19 pandemic.

Reportedly, export earnings from the jute and jute-made goods stood at $817.97 million during July-May period in the current fiscal year, 2019-20, which is 5.74 percent higher  than the earnings in the same period of the previous fiscal.

That jute sector of the country sees a beacon of hope in this testing time is the consequence of fruitful implementation of various government initiatives. Government has reinforced strict policy on mandatory use of jute for packaging of 17 products in the country. 

Consequently, in recent times, jute production in the country has increased, and export earnings from jute and jute-made products have seen a substantial rise. 


Country’s jute sector will get back its lost glory 

if the existing industries are modernised with 

high tech equipment and other logistic  support


But all these improvements mostly came through the contribution of private jute mills. We believe if we can sustain the efficiency of the state owned jute mills, we can bring back the glorious past of the fabled golden fibre of this tropical monsoon region.

Jute has the potential to play a vital role in expanding the export market, earning more foreign currency, safeguarding the environment, and generating employment. 

For expanding the export market of jute goods, efficient and sustainable diversification of jute products is a must. Only a diversified range of jute products can fully revive the potential of jute-based products as a major export earner.

 It is said that for ensuring the optimum production of jute goods, upgrading or elevating the jute mills is more of a necessity. Country’s jute sector will get back its lost glory if the existing industries are modernised with high tech equipment and other logistic support. 

Also in order to diversify the usage of jute, government should provide encouragement to small growers and local entrepreneurs for producing better quality jute.

Jute and jute products have  good demand both in the country and abroad as people are now very much aware about the need to use eco-friendly items. Proper policy support and adjustment of fiscal burden could help the jute sector become one of the important economic growth drivers of the country.