Nora Fatehi joins forces with warner music

Published : 27 Feb 2024 08:59 PM

In a groundbreaking move, Bollywood star Nora Fatehi has officially partnered with Warner Music Group (WMG), marking her debut collaboration with a major international record label.

The deal will see Fatehi working closely with WMG teams in the US and globally on various music-related projects, while still maintaining her association with Indian label T-Series for her Bollywood ventures. Hailing from Toronto, Canada, Fatehi, known for her diverse talents, has gained immense popularity in Hindi, Telugu, Tamil, and Malayalam cinema.

With an extensive fanbase exceeding 46 million on Instagram and 21 million on Facebook, along with over 1.2 billion music streams and a staggering 5 billion-plus YouTube views, Nora Fatehi's global appeal is undeniable.

Notable achievements include her rendition of the Bollywood classic "Dilbar," which garnered over 20 million YouTube views within 24 hours of its release, and her collaboration with Moroccan group Fnaïre, making her the first Arab-African artiste to surpass one billion views on a single YouTube music video.

Fatehi's musical journey extends beyond Bollywood, with notable collaborations with artists like Rayvanny and Zack Knight, along with solo releases that have collectively amassed five billion YouTube views.

Her international presence was further solidified with performances at prestigious events such as the Olympia in Paris and the Global Arena of EXPO 2020 in Dubai.

Simultaneously, Nora Fatehi's film career continues to flourish, with her latest release, "Crakk – Jeethegaa Toh Jiyegaa," receiving acclaim as India's first extreme sports action film, showcasing her versatility on the silver screen.