Marico, DHM sign MoU to promote fit and active lifestyle

Marico Bangladesh Ltd. (Marico) and Dhaka Half Marathon (DHM) have recently signed a Memorandum of Understanding (MoU) to promote fit and active lifestyle among people. The MoU was signed during a programme held at Marico’s office in Dhaka.

The signing was conducted to celebrate the partnership between Marico’s premium edible oil brand Saffola Active and Glaxose-D Dhaka Half Marathon 2020, an event organized by Dhaka Half Marathon annually. Elias Ahmed, Chief Financial Officer (CFO) of Marico Bangladesh, and Imtiaz Ilahi, Convener of Dhaka Half Marathon, signed the agreement on behalf of the respective companies.

Elias Ahmed, CFO-Marico said, “We have always been aware of promoting better health through our products and offerings. This memorandum is intended to complement our efforts in promoting healthy habits and an active lifestyle.” Imtiaz Ilahi, Convener of the DHM, said, “We feel really honoured to be a part of such a partnership. 

The marathon has already inspired a lot of people to stay fit. We hope to continue inspiring people in the days to come.” Allen Ebenezer Eric, Marketing Director of Marico, was also present among others in the event. Saffola Active is a renowned brand of Marico which promotes fit and active lifestyle through healthy eating and daily fitness while the Dhaka Half Marathon, the annual signature running event consists of a 21-km half marathon and a 7.5-km run.