We always consider comfort ability first and then affordability of customers so that the price of product be value for money in price and material wise, said Khalid Mahmood, Proprietor of Kay Kraft, a leading fashion design house.
Talking to Bangladesh Post on Saturday, Khalid said, "We know that the livelihood costs of people has increased abnormally in the recent years, so buying capacity of people must be kept in consideration".
He said during the festivals like mainly Eid-ul-Fitre, Pohela Boishakh, Eid-ul-Adha or Durgapuja, people wholeheartedly try to buy some new clothes for their family members also for near and dear ones, so it becomes tough for many if the prices are not within their range.
He said for those seeking vibrant colours and contemporary designs, Kay Kraft is the go-to destination for Eid shopping.
The entrepreneurial couple, Khalid Mahmood and Shahnaz Khan founded Kay Kraft in 1993 and since then Kay Kraft has been a provider of fashion wear, fashion accessories, home textiles, handicrafts, and handloom-based products, serving both retail and wholesale markets in Bangladesh.
The initiative initially focused on the youth demographic of Dhaka city and quickly gained popularity among young, middle-class professionals and students.
Combining traditional motifs with modern silhouettes, Kay Kraft's collection appeals to fashion-forward individuals of all ages.
From trendy tunics and fusion wear for women to stylish panjabis and shirts for men, Kay Kraft exudes charm and versatility.
Kay Kraft has used a variety of motifs in the clothing that include Floral, geometric, Mughal, Kashmiri, Ukrainian, Belarus, Egyptian, rugs inspired by various motifs of this series of dresses.
Besides, traditional, tribal, folk, jamdani, oriental, mixed motifs including handwork, embroidery, manipulation, screen and block print, sequin work, digital print and tie-dye media have been used.
Fabrics are selected for a combination of cuts, patterns and designs with emphasis on a festive vibe and comfort. Various colours to choose from - Cotton, Jacquard Cotton, Georgette, Linen, Silk, Half Silk, Dubai Silk, Organza, Dupioni Silk, Momo Silk, Swiss Cotton, Viscose, Neeb Cotton, Elex, Two-Tone, Satin Fabric.
For girls- Traditional, Classic, Ethnic, Retro, Fusion, Yoke Based, Long Patterns Salwar Kameez, Double Layered Salwar Kameez, Long-Kurti, Regular Kurti, Tops, Double Layered Kurti, Tunic, Kaftan, Pants Including tops-skirts, tops-palazzo sets and pants in different patterns.
Apart from this, there is a large arrangement of various designs of cotton, silk, half silk, muslin, khadi muslin sarees keeping Eid in front.
In addition to all the showrooms of Kay kraft in Dhaka, Chittagong, Sylhet, Khulna, Comilla, you can buy Eid clothes at an affordable price from the online shop. You can also order from the Facebook page.