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Local brand sees major growth in sales of ACs

High-standard behind Walton’s success


Published : 12 May 2019 06:09 PM | Updated : 07 Sep 2020 09:58 PM

The local electronics giant Walton has posted about 150 percent growth in sales of air conditioners (ACs) during the period from January to April, 2019 against the sales of the corresponding period last year. The sales of Walton brand air conditioners in the first four months of the current year surpassed the entire sales of ACs in 2018.

The sales saw remarkable growth because of a number of new models with latest technologies and features, 10 years guaranty on compressors of inverter ACs and 6 months replacement guaranty, offer to change used ACs of any brand with a new one, 1-year electricity bill free or sure cash vouchers up to Tk 1 lakh or various sorts of free products, an official statement of the company said.

Under the AC exchange offer, users of any brand air conditioner can change used AC with a brand new Walton AC at 25 percent discount. Already, a large number of customers across the country exchanged their used ACs with Walton’s new ones.

Along with these facilities, customers are now offered instant cashback of Tk 1000 for setting their mobile caller tune by Walton AC tune and uploading the picture of installed AC of Walton in facebook. Moreover, all the customers of Walton ACs are now enjoying free installation facility.

Md Tanvir Rahman, chief executive officer of Walton AC, said, both the release of latest technologies air conditioner and announcement of customer-friendly benefits resulted in rising AC sales in the local market remarkably.

Already, the entire AC sales of 2018 of Walton brand surpassed during the first four months (January to April) of the current year, he mentioned expecting that the sales would be further increased in this and next month due to sweltering summer heat.

Walton is now manufacturing and producing 15 models of 1 ton, 1.5 ton and 2 ton split air conditioners in the local market. Prices of these ACs are between Tk 35,500 and Tk 76,400. Walton is also producing 4 ton and 5 ton cassette and ceiling type ACs.

Ishaque Rony, chief operating officer of Walton Air Conditioner, said: Walton is the first company that has introduced IOT-based smart ACs in Bangladesh, which are controllable using mobile phones. Users can easily know various information about Walton smart ACs including the monthly electric bill, low or high voltage, overload on compressor etc.

Every air conditioner of Walton is released in the market after obtaining quality control certification from international standard testing lab NUSDAT-UTS.

He said Walton ACs are not only getting huge response from local customers but also being exported in various countries for the use of latest technology, accurate BTU and assurance of high quality, attractive designs, affordable prices and nationwide sales and service network.

Apart from this exchange offer, customers of Walton brand 1-ton, 1.5 ton and 2 ton ACs are getting Tk 14,600, Tk 18,000 and Tk 21,600 as one year electricity bill through registering their newly purchased AC from any Walton Plaza or distributor outlet across the country under the ongoing digital campaign season 4. In addition, customers may get sure cash vouchers up to Tk 1 lakh or free products like motorcycle, laptop, fridge, television etc.