National Geographic, known for its groundbreaking and iconic imagery, is now celebrating the incredible art of photography with the launch of its brand-new property titled – ‘Your Lens’. Bringing on board the Indian film director and television personality – Karan Johar, the brand is providing a platform for its fans; encouraging them to share their best pictures and get featured across National Geographic platforms– television channel, social media and a specially curated website – www.nationalgeographicyourlens.in in India.
Every image has the power to take you through a journey of emotions – to move you, inspire you and touch your heart. Recognizing and acknowledging the integral role that emotions play while capturing an image, National Geographic is bringing alive ‘Your Lens’ with the concept of – “What Moved You Today”. India Today
With this, the brand is inspiring fans to share their story of what moved them while capturing a picture through their cameras. Some captures have been known to uplift and nourish one’s soul while some images have the ability to just move you to tears and National Geographic is celebrating all these emotions and images through Your Lens.
The entries will be assessed by established National Geographic explorers, also some of the most renowned photographers in the country like Prasenjeet Yadav, Deepti Asthana and Poulomi Basu, who will select the images that will be showcased, starting October 2021.
Spread across various themes such as breathtaking landscapes, majestic wildlife, thrilling adventures, vibrant festivals, people and portraits and many more, the best images will be featured across the National Geographic television channel in India, social media platforms which today have a following 10.8 Mn followers in India and a visually stunning website – www.nationalgeographicyourlens.in – which has been particularly created and designed for ‘Your Lens’.