Cloud communications platform provider, Infobip has inked a deal with Bangladesh's leading integrated financial service provider, LankaBangla Finance Limited on Thursday.
Khurshed Alam, Senior Executive Vice President and Head of Retail Business of LankaBangla Finance Limited and Rahad Hossain, Country Manager of Infobip, Bangladesh were present in the ceremony
With the help of Infobip's CPaaS (Communication Platform as a Service) solutions, LankaBangla Finance Limited will deliver a fast, secure, and personalized one-on-one experience to their customers. Along with Viber's variety of interactive media messaging options, Infobip will provide email solutions to deliver rich and impactful marketing and transactional communication.
Rahad Hossain, Country Manager of Infobip, Bangladesh, commented on this partnership, "We look forward to working closely with LankaBangla Finance and seek to provide an exciting proposition with the enhanced customer experience and connectivity for their enterprise."
"The fusion of LankaBangla Finance with Infobip's services will help us accelerate our digital transformation and enhance the products and services we offer," says KhurshedAlam, Head of Retail Business of LankaBangla Finance.
Over the past few years, financial services have evolved at breakneck speed with a surge in demand for consumer-driven omnichannel services.
Today the consumer has more options in the way they transact with financial institutions than ever before. On the other hand, financial institutions are bridging the online/offline divide by improving the overall customer experience with a digital-first approach.
So, whether you use an online app or go physically to the branch, personalized customer service is key to the betterment of every financial service across any channel today.
