Due to expansion in digitalisation in Bangladesh over the last decade, huge job opportunities have been created, especially based on app centered technologies.
New platforms were created online and offline demanding certain sets of skills that expanded the job market to newer lengths.
Seven highlighted career opportunities have seen unimaginable growth over the last decade. Jobs such as becoming an app developer, a social media manager, an SEO specialist, a content creator, a social media influencer, an artificial intelligence modifier or even a ride share provider have boomed through the vast market spread throughout the internet.
Professional App Developers are computer software engineers whose primary responsibilities include creating, testing and programming apps for computers, mobile phones, and tablets. These developers typically work in teams, and think of ideas and concepts either for the general public, or for a specific customer need.
Trying to make anything convenient in today’s time, means putting it in an app. Everything has now been brought to the tip of a finger be it any store, business or service. Most businesses now looks to be under an icon on a smart phone and hence, app developers are now the architects of digitalizing businesses.
In this digital world, a Social Media Manager manages an organization’s online presence by developing a strategy, producing good content, analyzing usage data, facilitating customer service and managing projects and campaigns.
Social media marketing is what helps a business expand. People nowadays watch and read news on their phones or portals and social media platforms. Promotional approaches on social media are as important on news platforms and if done right, it sticks with its target audience like any good advertisement.
Scratchboard, an up and running online advertising agency and social media manager of names like Cheez and Madchef told Bangladesh Post that in order to peruse this as a profession, one really needs to achieve mastery in at least one specific niche like either advertisement buying, copywriting, strategy, or design etc.
They said, “Understanding how to win over a platform's algorithm that is constantly changing so it's very important to be able to stay updated to the latest updates, trends and what's working now. A hack is to follow some of the world's most successful brands on social media and learn conceptually from what they do”.
A Search Engine Optimization Specialist is responsible for analyzing, reviewing and implementing websites that are optimized to be picked up by search engines. An SEO specialist will develop content to include keywords or phrases in order to increase traffic to website.
Search engines are literally a daily requirement for every working person. The content it holds need to be prominently updated and managed in order to give the users a fruitful experience and to uphold organizations in the digital world.
A well-known SEO Specialist Muradul Hasan told Bangladesh Post that every business that wants to go big needs a website and requires the services of an SEO specialist.
“This is a field of expertise and one needs to be properly skilled to make a living out of this. I see this as a career prospect and this would increase even more eventually hence it is a bright career ladder,” said Hasan.
Content Creators or YouTubers produce entertaining or educational material and are responsible for the contribution of information to any media. They create both digital media and offline content that caters to the interests of a target audience.
YouTube is part of our daily life. Content creators influence lives of individuals on a large scale. Entertainment, reviews of food, movies, gadgets etc to teaching and demonstrating almost every query, YouTubers and content creators play a significant role with the information and content they provide.
Names like Salman TheBrownfish or Rafsan TheChotobhai are well known to the audience for their entertaining content. Other channels such as Android Toto Company or Shohag360 are regularly visited for technological reviews to influence an efficient buy for the viewers
Social Media Influencers are an important part of this information network. They inform their followers of new products, new developments, and even breaking the news. Unlike advertisements that are designed to inform, the information that comes from individual influencers is organic and trusted.
Promotions and advertisements have new faces now, quite literally. The influencers could be tagged as social celebrities with a vast number of people following them on a daily basis. This creates as opportunity for them to promote, inform and have an influence on their followers on a commercial basis.
Ride Share Providers for Uber or Pathao or other ride sharing facilitators are picking up passengers, transporting clients between places, and keeping their vehicle in good condition. Most eligible resume samples for the job mention skills such as safe driving, communication, time management, and customer service.
Not to be confused with taxi drivers, these independent service providers can make a career out of the ride sharing app or work part-time in between jobs when on the road. The apps connect them with passengers in need and help them make a career out of their own unclassified vehicle.
Mohammad Reaz, a daily ride share provider, stated that what started off as a part time job or an on the go earning opportunity for some has now become a full time career path.
“Ride share opportunities made anyone, who was unemployed or earned a low income but owned a vehicle, more self dependant. Be it between work or full time, ride share providing is a career on its own and provides a good earning opportunity that did not exist before”, he said
An Artificial Intelligence Engineer builds AI models using machine learning algorithms and deep learning neural networks to draw business insights, which can be used to make business decisions that affect the entire organization. They use different tools and techniques so they can process data, as well as develop and maintain AI systems.
Artificial intelligence is replacing human resource globally and for the convenience of humans themselves. Connecting with customers, sorting out their queries and providing information may just be the start but AI is proving to be quite handy in businesses especially in their digital platforms.