‘The Marvel – Be You,’ a research-based influencer management platform, is set to host the country’s first-ever red-carpet influencer award program, entitled The Marvel of Tomorrow.
With this mega-event, they aim to recognize and honor the current generation of social-media influencers who have created a positive impact in our society for the last two years.
With an esteemed and exclusive guest list with invitees from across the creative industry, the awards show will be held on Thursday at the Radisson Blu Hotel in the capital.
With awards in 15 categories, The Marvel of Tomorrow is a platform which will act as a spotlight for various types of influencers making a difference within and beyond their respective industries—the first time this sort of initiative has been undertaken in Bangladesh.
Tajdin Hasan, the Chief Marketing Officer of Daraz says, "Daraz has been in close proximity to influencers in most of its marketing strategies, and ‘The Marvel of Tomorrow’ is the perfect opportunity for us to give back to the most impactful influencers of the last two years. I am delighted to be a part of this journey!"
A N M Ziaul Islam, Chief Executive Officer of Kantar Research says, "Our work is data-centric, and we always prioritize quality over quantity.
Our work at Kantar was of authenticating every unit of data that was necessary to achieve completion for this program. "
Speaking about the inception of this event, Breity Sabrin, Chief Executive Officer (CEO) of The Marvel – Be You says, “As a communications industry professional, my respect only continues to grow for the value of social media influencers in the present era of digital marketing. We are hosting this program to create a stage for influencers to come under the same umbrella and be recognized through a rational, science-based approach.” She added.