With the guidance of Bangladesh Bank, BRAC Bank has organized a digital payment awareness programme targeting cattle farmers and traders in Dinajpur, Jhenaidah, and Chuadanga.
The programme aimed to educate farmers and traders about the advantages of digital transactions in cattle markets during Eid-ul-Azha. Traditionally, transactions in this sector are conducted using cash, which poses risks such as theft, counterfeit notes, and other mishaps resulting in significant losses for buyers and sellers.
As part of the "Smart Bangladesh Smart Haat" initiative, Bangladesh Bank encourages individuals to adopt secure, convenient, and safe digital payment methods. Using point-of-sale (POS) systems, apps, QR codes, mobile financial services (MFS), and agent banking eliminates the need to carry physical money, minimizing the chances of falling victim to fraudsters or encountering fake notes.
BRAC Bank, as the Lead Bank, organized the event in Chirirbandar, Dinajpur, on June 12, 2023. During the event, bank officials also visited AmbariHaat, a nearby market, and distributed leaflets to raise awareness about digital payments among cattle farmers.
Key figures present at the programme included Md. Nazmul Hasan, Head of Agent Banking at BRAC Bank; Md. Aziz Ali, Livestock Extension Officer; Dr. Rupom Chandra Mahanta, Veterinary Surgeon in Chirirbandar; Md. Abu Hanifa, Manager of Dinajpur Branch; and Raihanul Haque and Jashim Uddin from the Merchant Acquiring team at BRAC Bank.
During the programme, Md. Nazmul Hasan, Head of Agent Banking at BRAC Bank, stated, "Farmers and traders can easily open an account at Agent Banking Outlets, allowing them to withdraw or deposit money at any time. This way, they no longer need to worry about losing money or encountering counterfeit notes while returning home. "
