Saudia, the national flag carrier of Saudi Arabia, has signed a Memorandum of Cooperation (MoC) with the Tourism Authority of Thailand (TAT).
This agreement will pave the way for future joint ventures and collaborations to further enhance tourism marketing and promotion efforts between the two nations through the airline’s Saudia Holidays platform.
The MoC was signed by Captain Ibrahim Koshy, CEO of Saudia, and Mr. Chattan Kunjara Na Ayudhya, Deputy Governor for International Marketing Europe Africa Middle East and Americas. The signing ceremony was held at Prince Sultan Aviation Academy in Jeddah.
According to the terms of the MoC, SAUDIA will organize promotional campaigns for various hotels and tourist attractions in Thailand through the platform - www.holidaysbysaudia.com and its mobile application. The airline will also create a comprehensive range of travel packages to suit the budgets of all SAUDIA guests looking to visit Thailand’s top destinations.
Majed Al-Harbi, Manager of Saudia Holidays, said that SAUDIA has once again demonstrated its commitment to expanding its scope of international multi-sector partnerships. This will result in increased interest and subsequent investment in the airline’s tourism promotion platform, which helps guests from every budget-range plan their next trip.